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Interrobang?!

ITC's unique campus engagement initiative 'Interrobang?!' provides students from premier management schools an opportunity to engage with the Company through a unique and interactive learning experience. The event hosts talks by ITC's business leaders alongside the coveted 'ITC Interrobang Case Challenge'.

Interrobang literally means a cool non-standard punctuation mark '?!' - intended to express both the interrogative (?) and the exclamatory (!). 'Interrobang?!' aims to provide students precisely this experience with ITC on campus - one where they can ask/ interrogate our leaders to seek insights into our world class business practices and be assured of the 'aha' moments through our stories of challenges and successes.

As a run-up to the event, 'Interroquiz', a daily online quiz is hosted on 'Hub n scope', ITC's talent page on Facebook. Students get an opportunity to learn more about ITC and also win exciting prizes.

At the Interrojam sessions students get an opportunity to dialogue with ITC's business leaders on campus, about ITC's world-class brand stories, people practices and best in class supply chain processes. This is where students also get to know more about the uniqueness of ITC.

The ITC Interrobang Case Challenge provides students the platform to ideate and present solutions to some of its current business challenges. The Case Challenge is conducted at each Interrobang campus with prizes worth over Rs. 35 lakhs on offer across campuses. Students of the winning teams also receive a Pre-Placement Interview (PPI) opportunity with the Company.

Launched in 2011, 'Interrobang?!' has completed three seasons and has been organised across the following campuses -

  • Marketing: FMS-Delhi, IIM-Ahmedabad, IIM-Bangalore, IIM-Calcutta, IIM-Indore, IIM-Kozhikode, IIM-Lucknow, IIFT-Delhi, ISB-Hyderabad, XLRI-Jamshedpur
  • Supply Chain: NITIE-Mumbai
  • Human Resources: TISS-Mumbai, Pune cluster (SCMHRD, SIBM-Pune), XLRI-Jamshedpur

Over the last three seasons Interrobang has received an overwhelming response across campuses and has witnessed the participation of over 5000 students. Click on the link to experience some Interro'moments....

To know more visit www.facebook.com/itchubnscope

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