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ITC: Enduring Value

Sab Saath Baadhein

Media Centre


ITC INFOTECH IMPLEMENTS PTC’s FlexPLM FOR BROOKS SPORTS 11 Jul 2013

ITC Infotech, a leading global IT services and solutions company, and a fully owned subsidiary of ITC Ltd., has successfully implemented PTC’s FlexPLM solution for Brooks Sports. Brooks is a leading US based running company that designs and markets high-performance men's and women's running shoes, apparel and accessories in more than 40 countries worldwide.

ITC Infotech completed the implementation process in a short span of seven months, making it one of the most efficient PLM (Product Lifecycle Management) implementationsin the Consumer Products, Retail, Footwear & Apparel sector.    

The consumer products industry is faced with growing challenges, including product innovation, speed to market, product and process quality excellence, cost pressures and regulatory compliance. This is true especially in the highly competitive global marketplace, where companies need to deliver the right products of optimum quality, at the right time, and at the right price, while retaining profit margins. A comprehensive PLM solution that addresses industry challenges along with an expert implementation partner can transform businesses in this sector. PTC’s FlexPLM product and ITC Infotech’s implementation services addresses both industry-specific challenges and everyday business specific issues.

Commenting on the implementation, Ms. Gina Harris, Director of Information Technology, Brooks Sports, said, “After selecting PTC FlexPLM, we searched for a company with implementation experience in our industry. We were eager to complete the implementation within very tight timelines. Partnering with ITC Infotech enabled us to achieve a successful on time go-live. ITC Infotech presented the right credentials, customer references, top notch resources and capabilities. We are very pleased with their consultative approach to implementing FlexPLM and with the end result - a system which can scale with our growth and support all our product lines.”    

Mr. L N Balaji, President – North American Operations, ITC Infotech, said, “We are extremely delighted to partner with Brooks Sports and offer customised services for them. ITC Infotech has enjoyed a long-standing relationship with PTC and, over time, we have worked with some of the biggest Retail, Footwear & Apparel (RFA) companies across the globe. For the Brooks Sports implementation, we have incorporated best practices accrued from our in-depth experience of implementing FlexPLM over the years which will provide them the competitive advantage of collaborative design and faster time to market.”

ITC Infotech and PTC have a long standing relationship that spans over a decade. Today, ITC Infotech helps PTC implement its projects around the globe, providing end-to-end services and support. ITC Infotech’s expertise in PLM (Product Lifecycle Management) is unparalleled, with over 850 implementations of PTC PLM products.  

For more information, please write to: contact.us@itcinfotech.com

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