Ideating for a better India - The Times of India
October 27, 2010
With a view to provide a platform to the youth to express their aspirations on India's future, ITC has unveiled a competition for students.
Classmate - Ideas For India' echoes ITC's credo of Let's Put India First. It is a powerful forum to kindle great ideas," Chand Das, chief executive of ITC's Education and Stationery Products Business said here on Wednesday.
The competition which began in September was conceptualized and marketed by Krayon and received an overwhelming response of around 6,000 entries. These were classified into six broad categories of ideas relating to science and technology, education, encouraging social and religious tolerance, infrastructure and environment. About 500 entries have been short-listed and will now compete at the city-level at 11 different cities, where participants will undergo a mentoring process to help them express their ideas in a presentation format.
Finally, one participant will be chosen from each city for the finals that will be held in December.
Among the 11 participants, five will receive internships with companies that can help implement their ideas and they will also win a cash prize of Rs 1 lakh each.
