FMCG: Cigarettes
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With an extensive portfolio of popular and premium cigarette brands, ITC continues to focus on value creation for the consumer and innovative product design backed by state-of-the-art manufacturing technology and a robust marketing and distribution network. Several new variants like Classic Blue Leaf with Jet Flo filter, Gold Flake Gold with Quad Core Filter, Classic Ice Burst with Capsule Filter and Classic Fine Taste with Triple Solid Filter have been introduced in line with ITC's philosophy to offer world-class products to the Indian consumer.
Nicotine Gums
ITC is present in the Nicotine Replacement Therapy (NRT) space with KwikNic nicotine gums. KwikNic is available in a convenient on the go box that is equipped with tissue paper, which promotes hygienic disposal of the used gums. KwikNic is available in two flavours - Paan and Mint.
Electronic Vaping Devices
The Company has forayed into the Electronic Vaping Device (EVD) category with the launch of the 'Eon' brand. The brand is being rolled out across metros and cities.