FMCG: Personal Care Products
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Specially crafted for Indian preferences, ITC's personal care products portfolio offers a range of internationally benchmarked grooming and personal wash products. Anchored on extensive consumer and market research based product development, ITC's personal care brands, 'Essenza Di Wills', 'Fiama Di Wills', 'Engage', 'Vivel' and 'Superia', offer products with relevant, differentiated benefits to the discerning consumer.
Essenza Di Wills has been created to encapsulate the essence of fine living through an exclusive, internationally developed range of fine fragrances and grooming products.
Fiama Di Wills offers a range of shower gels, gel bars and skin care products exquisitely created to give gentle and effective care for timeless youthfulness.
Engage's proposition of 'playful chemistry' is represented in its increasingly popular portfolio of colognes and deodorants.
Vivel offers a wide range of bath care products designed to cater to the specific skincare needs of the Indian consumer. It is enriched with Vitamin E and rich nourishing ingredients to fulfil its promise of soft glowing skin.
Shower to Shower medicated powder protects from prickly heat and controls sweat.
Savlon provides effective anti-bacterial protection through a range of antiseptic liquid, soaps and handwash. Savlon products are known for their gentleness whilst offering effective germ protection.